Social media is a vital communication channel for organisations to connect with customers and other stakeholders. In times of change such as the coronavirus pandemic, the internet is full of articles and guides on what to avoid posting on social media — but what about the content you can post?

Join us with superstar trainer Hel Reynolds as we take you through some key principles and real examples that are guaranteed to keep your social media audience thriving for the next few months.

What you’ll learn

• Adopting an effective and sensitive tone of voice.
• What content to post during the coronavirus crisis, and what to avoid.
• Creative ways to source content and engage your audiences.
• Plus, live Q&A at the end.